About Initiative

To contribute to addressing the challenges of the Gediz water basin, this initiative focuses on teaching and promoting the use of fertilizers in viticulture in line with the “right fertilizer, at the right time, in the right place, and in the right amount (4R)” principle. As with other Collective Action Initiatives, this initiative aims to ensure communication and interaction with stakeholders such as public institutions, local authorities, civil society organizations, cooperatives, professional associations, and private sector companies, to act toward a shared objective and thereby enhance the initiative’s widespread impact.